Selling a Spiritual Service and Personal Success Factors
By: Judith Sherven, PhD and Jim Sniechowski, PhD
There are lots of ways to understand your own personal success factors. But one way that will hold steady over time comes with your commitment to selling as spiritual service.
Your success through selling as spiritual service depends on five keys:
1) You must care deeply about the well-being of your potential customer or client. If you view your buyer as just another wallet or credit card, they will feel it and go where they feel valued.
2) You must show your care and concern and love for your potential buyer in your sales copy, phone and/or personal contact. If you cannot find sincere caring, curiosity and concern for your potential buyer, you're left to hammer away at your sales message hoping to push and pressure your would-be interested party into capitulating and surrendering their money.
3) You must sincerely believe in and love your service or product. Without a passionate investment in what you are selling you can never ever understand that selling is spiritual service when you truly serve the needs of your buyer with your valuable product or service.
4) You must know that what you offer helps your customers or clients improve their life experience - moving them to live their lives with greater joy and freedom, more appreciation and grace - however that comes to be. Only then can you know that you are in service, and not just going after the sale for the money.
5) And you must enjoy asking for and receiving appropriate and grace-filled monetary reward for your efforts and wisdom (even if you've chosen to promote someone else's product). Your personal success factors are governed more by your internal relationship with selling than they are with any techniques you may learn. That's why selling as spiritual service is so invaluable to your inner game of selling.
About the Authors:
These concepts are at the center of husband and wife Judith Sherven, PhD and Jim Sniechowski, PhD's new book The Heart of Marketing: Love Your Customers and They Will Love You Back. To understand and enjoy the success factors of selling as spiritual service be sure to get their book at: http://TheHeartOfMarketing.com
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There are lots of ways to understand your own personal success factors. But one way that will hold steady over time comes with your commitment to selling as spiritual service. 
